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  3. Artists routinely mock businesspeople as money-obsessed bores. Or worse, Many businesspeople, for their part, assume that artist

Artists routinely mock businesspeople as money-obsessed bores. Or worse, Many businesspeople, for their part, assume that artist

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问题    Artists routinely mock businesspeople as money-obsessed bores. Or worse, Many businesspeople, for their part, assume that artists are a bunch of pretentious wasters. Bosses may stick a few modernist paintings on their boardroom walls. But they seldom take the arts seriously as a source of inspiration.
   The bias starts at business school, where "hard" things such as numbers rule. It is reinforced by everyday experience. Bosses constantly remind their underlings that if you can’t count it, it doesn’t count. Few read deeply about art. Sun Tzu’s The Art of War does not count. Some popular business books rejoice in their vulgarism: consider Wess Robert’s Leadership Secrets of Attila the Hun.
   But lately there are welcome signs of a thaw on the business side of the great cultural divide. Business presses are publishing a series of books such as The Fine Art of Success, by Jamie Anderson.
   Mr. Anderson points out that many artists have also been superb entrepreneurs. Damien Hirst was even more enterprising. He not only realised that nouveau-riche collectors would pay extraordinary sums for dead cows and jewel-encrusted skulls. He upturned the art world by selling his work directly through Sotheby’s, an auction house. Whatever they think of his work, businesspeople cannot help admiring a man who parted art-lovers from ￡ 75.5 million on the day that Lehman Brothers collapsed.
   Studying the arts can help businesspeople communicate more eloquently. Most bosses spend a huge amount of time "messaging" yet few are much good at it. Half an hour with George Orwell’s Why I Write would work wonders.
   Studying the arts can also help companies learn how to manage bright people. Rob Goffee of the London Business School points out that today’s most productive companies are dominated by what they call "clevers" , who are the devil to manage. They hate being told what to do by managers, whom they regard as dullards. They refuse to submit to performance reviews. In short, they are prima donnas.
   Studying the art world might even hold out the biggest prize of all-helping business become more innovative. Companies are scouring the world for new ideas. In their quest for creativity, they surely have something to learn from the creative industries. Look at how modern artists adapted to the arrival of photography, a technology that could have made them redundant, or how J. K. Rowling kept trying even when publishers rejected her novel.
   
Damien Hirst is mentioned as_____.
选项 A、a businessman who benefits greatly from learning from the arts
B、a businessman who is good at dealing with art works
C、an artist who is good at doing business
D、an artist whose works changed the art world
答案C
解析 细节题。根据题干关键词Damien Hirst定位到第四段。第四段首句指出“许多艺术家同时也是出色的企业家”，随后作者用迪米尔-赫斯特为例说明了这一点，迪米尔-赫斯特“通过苏富比拍卖公司直接销售自己的作品”颠覆了艺术界，他在经济不景气的时候还能将其画作卖出天价，这足以说明他是一个擅长做生意的艺术家。故C项为正确答案。
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