首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Success Stories One of the most successful fashion companies in the world is Benetton. The Benetton family opened their first
Success Stories One of the most successful fashion companies in the world is Benetton. The Benetton family opened their first
admin
2009-06-15
77
问题
Success Stories
One of the most successful fashion companies in the world is Benetton. The Benetton family opened their first shop in Italy in 1968.(46)Benetton followed four marketing principles in order to achieve their success.
The first principle is Consumer Concept. To build a successful business, you have to develop products around things people value, especially quality.(47)He created clothes to match people’s wants: the style is casual; the colors and patterns are bold; and the quality is excellent.
The System Link is another feature of good marketing. For Benetton, this means waiting to get information about what customers like and what they dislike before making the clothes.(48)
The Information Link means making sure the company responds quickly to people’s demands.(49)This information is then sent to the main office in Italy. Benetton can use this information to identify popular products and to continue making them; it can also identify less popular products and stop making them.
A final important marketing principle is the Retail Link. There are Benentton stores in countries around the world. All the stores have the same clothing, the same window displays, and the same approach to sales.(50)
The things people like about Benetton stores are that the quality is always high and the prices are generally low. And that spells success.
A. The founder of Benetton began by asking people what they wanted.
B. There used to be a good reason for this.
C. When something is sold at a Benetton store, the store records information about the type, size, and color of the item.
D. Today, there are Benetton shops in major cities all over the world~
E. This means that customers can go into any Benetton store in the world and be sure of what they are buying.
F. In other words, Benetton’s clothes are made to order.
选项
答案
D
解析
转载请注明原文地址:https://www.kaotiyun.com/show/uuGd777K
本试题收录于:
职称英语综合类C级题库职称英语分类
0
职称英语综合类C级
职称英语
相关试题推荐
HowtoStayYoungIfyouwanttostayyoung,sitdownandhaveagoodthink.ThisistheresearchfindingbyateamofJapan
ScienceFiction1.Amongthemostpopularbooksbeingwrittentodayarethosethatareusuallyclassified(分类)assciencefiction
Assoonaswecrossedtheborder,enemytroopsstartedfiringatourtroops.
WaystoCreateColorsinaPhotographTherearetwowaystocreatecolorsinaphotograph.Onemethodcalledadditive,start
CommunicationwithCustomersOnlineUntilthelate1940s,whentelevisionbeganfindingitswayintoAmericanhomes,compani
Itsoundsallwrong-drillingholesinapieceofwoodtomakeitmoreresistanttoknock.Butitworksbecausetheenergyfromt
HowtoBeaSuccessfulBusinesspersonHaveyoueverwonderedwhysomepeoplearesuccessfulinbusinessandothersarenot?
Somepeopledreambutcannotremembertheirdreams.Inanaveragenight,malesdreamlongerthanfemales.
HowOurMemoryWorksTrytoimaginealifewithoutamemory.Itwouldbeimpossible.Youcouldnotusealanguage,becausey
随机试题
男,渔民。发热l~2天,最高38.8℃,伴腹痛、腹泻,3~5次/天,WBC11×109/L,N0.52,L0.13。2周尿培养正常。下一步检查应为
系统性红斑狼疮(SLE)的发病与下列哪项无关( )。
按照中国证券业协会发布的有关管理办法规定,下列各项中,属于代办股份转让主办券商主办业务的有()
20×4年1月1日,甲公司递延所得税资产的账面价值为100万元,递延所得税负债的账面价值为零。20×4年12月31日。甲公司有关资产、负债的账面价值和计税基础如下:上表中,固定资产在初始计量时,入账价值与计税基础相同,无形资产的账面价值是当年末新增的符
经营者按照规定或者约定对商品承担包修、________、________的责任或者其他责任。
1/2,1/5,1/8,1/11,()
2019年1-3月,工业主要产品产量从高到低排列,顺序正确的是:
假设“学生一选课一课程”数据库中有以下3个关系:S(S#,SNAME,SEX,AGE,DEPARTMENT),主码是S#C(C#,CNAME,TEACHER),主码是C#SC(S#,C#,GRADE),主码是(S#,C#)下列关于保持数据库完整性的
有如下语句序列:intx=100,&r==x:cout
A、Gotothechurchwiththeman.B、GotoaChristmasparty.C、Buysomethingspecialforsupper.D、Haveamealwithherfriend.D
最新回复
(
0
)