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  3. Opera Ads has announced the addition of new ad units to help Nigerian advertisers increase engagement with their target audience

Opera Ads has announced the addition of new ad units to help Nigerian advertisers increase engagement with their target audience

admin2022-09-20  25
问题     Opera Ads has announced the addition of new ad units to help Nigerian advertisers increase engagement with their target audiences and maximize the performance of their online campaigns.
    " Opera Ads is changing the digital【C1】________of mobile advertisement within Opera’s key markets, " said Per Wetterdal, VP of Global Business Development at Opera.
    " The new ad units【C2】________the mobile ad ecosystem, and provide【C3】________to Opera’s massive user base of more than 350 million users.
    Opera Ads is a fast-growing online advertising【C4】________that seamlessly integrates into the Opera product portfolio and its 350 million global users.
    In traditional online advertising, marketers tend to redirect users to a landing page【C5】________they need to navigate a number of clicks to【C6】________a call-to-action button for their need, such as contact information, online chats, or just the phone number of business.
    【C7】________, these action buttons are often not integrated with apps or phone functions and tend to force the user to copy and paste numbers and email addresses【C8】________memorize a phone number and a code to be able to【C9】________the desired action.
    【C10】________, the new ad units in Opera Ads are seamlessly integrated with apps and smartphone functionalities, 【C11】________the number of clicks needed and improving the experience of both the advertiser and the user. This【C12】________that people no longer need to remember phone numbers or copy and paste email addresses or【C13】________codes. These new ad units are【C14】________ integrated with popular messaging platforms and intelligent personal【C15】________such as WhatsApp and Facebook Messenger and allow interaction【C16】________formats like USSD, SMS messaging, or via phone calls.
    Opera also disclosed that it has【C17】________new growth plans worldwide by expanding its product portfolio beyond mobile【C18】________and introducing new innovative online marketing platforms such as Opera Ads, O Leads and O List.
    With this strategy, Opera plans to maximize the online【C19】________of millions of Nigerian businesses and continue leading the digital【C20】________in Africa.  
【C18】
选项 A、technologies
B、facilities
C、applications
D、appliances
答案C
解析 固定搭配和词义辨析题。根据语意，新成长计划的内容之一是摆脱原有的移动________而扩大产品组合。文章前面提到的用户所接触到的都是应用软件。mobile application“移动应用”，为固定搭配，故正确答案为[C]applications“应用”。其余选项[A]technologies“技术”，[B]facilities“设施；设备”，[D]appliances“(家用)电器”，均排除。
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