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A scientist who does research in economic psychology and who wants to predict the way in which consumers will spend their money
A scientist who does research in economic psychology and who wants to predict the way in which consumers will spend their money
admin
2009-04-27
63
问题
A scientist who does research in economic psychology and who wants to predict the way in which consumers will spend their money must study consumer behavior. He must obtain (1)_____ both on resources of consumers and on the motives that (2)_____ to encourage or discourage money spending.
If an (3)_____ were asked which of three groups borrow most—people with rising incomes, (4)_____ incomes, or declining incomes—he would (5)_____ answer: those with declining incomes. Actually, in the years 1997—2000, the answer was: people with rising incomes. People with declining incomes were next and people with stable incomes borrowed the (6)_____. This shows us that traditional (7)_____ about earning and spending are not always (8)_____ Another traditional assumption is that if people who have money expect prices to go up, they will (9)_____ to buy. If they expect prices to go down, they will postpone buying. (10)_____ research surveys have shown that this is not always (11)_____ The expectations of price increases may not stimulate buying. One (12)_____ attitude was ex-pressed by the wife of a mechanic in an interview at a time of rising prices. Her family had been planning to buy a new car but they postponed this purchase. (13)_____, the rise in prices that has al-ready taken place may be resented and buyer’s resistance may be evoked.
The (14)_____ mentioned above was carried out in America. Investigations (15)_____ at the same time in Great Britain, however, yielded results that were more (16)_____ traditional assumptions about saving and spending patterns. The condition most contributive to spending (17)_____ to be price stability. If prices have been stable and people consider that they are (18)_____, they are likely to buy. Thus, it appears that the common (19)_____ policy of maintaining stable prices is based on a correct understanding of (20)_____ psychology.
选项
A、similar
B、sound
C、stable
D、equal
答案
C
解析
词汇辨析题。句中作者提到三种不同类型的消费者:people with rising incomes(收入增加者)和people with declining incomes(收入下降者),显然中间一类应该是"收入稳定者"。此外,第二段第三句中也提及stable incomes。stable意为"稳定的,平稳的",句中stable incomes表示"收入稳定"。similar意为"相似的,类似的",此处不是比较两个人的收入是否类似,而是和自己的收入相比是上升、不变,还是下降,故不能使用similar;sound意为"坚实的,稳固的",指基础牢固,不可动摇,显然不符合句子语境;equal意为"相当的,相同的",也有与别人进行比较的意思,不能表达收入保持不变的含义。
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0
考研英语一
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