2. 考研
  3. Terry Wolfisch Cole may seem like an ordinary 40-year-old mom, but her neighbors know the truth : She’s one of the " Pod People.

Terry Wolfisch Cole may seem like an ordinary 40-year-old mom, but her neighbors know the truth : She’s one of the " Pod People.

admin2019-06-20  30
问题    Terry Wolfisch Cole may seem like an ordinary 40-year-old mom, but her neighbors know the truth : She’s one of the " Pod People. " At the supermarket she wanders the aisles in a self-contained bubble, thanks to her iPod digital music player. Through those little white ear buds, Wolfisch Cole listens to a playlist mixed by her favorite disc presenter—herself.
   At home, when the kids are tucked away, Wolfisch Cole often escapes to another solo media pod—but in this one, she’s transmitting instead of just receiving. On her computer weblog, or "blog" , she types an online journal chronicling daily news of her life, then shares it all with the Web.
   Wolfisch Cole—who also gets her daily news customized off the Internet and whose digital video recorder (DVR) scans through the television wasteland to find and record shows that suit her tastes—is part of a new breed of people who are filtering, shaping and even creating media for themselves. They are increasingly turning their backs on the established system of mass media that has provided news and entertainment for the past half-century. They’ve joined the exploding "iMedia" revolution, putting the power of media in the hands of ordinary people.
   The tools of the movement consist of a bubbling stew of new technologies that include iPods, blogs, pod-casts, DVRs, customized online newspapers, and satellite radio.
   Devotees of iMedia run the gamut from the 89-year-old New York grandmother, known as Bubby, who has taken up blogging to share her worldly advice, to 11 -year-old DylanVerdi of Texas, who has started broadcasting her own homemade TV show or "vlog" , for video web log. In between are countless iMedia enthusiasts like Rogier van Bakel, 44, of Maine, who blogs at night, reads a Web-customized news page in the morning, travels with his fully loaded iPod and comes home to watch whatever the DVR has chosen for him.
   If the old media model was broadcasting, this new phenomenon might be called ego-casting, says Christine Rosen, a fellow with the Ethics and Public Policy Center. The term fits, she says, because the trend is all about me-me-media— " the idea is to get exactly what you want, when and where you want it.
   Rosen and others trace the beginnings of the iMedia revolution to the invention of the TV remote, which marked the first subtle shift of media control away from broadcasters and into the hands of the average couch potato. It enabled viewers to vote with their thumbs-making it easier to abandon dull programs and avoid commercials. With the proliferation of cable TV channels in the late 1980s followed by the mid-1990s arrival of the Internet, controlling media input wasn’t just a luxury. " Control has become a necessity," says Bill Rose, " Without it, there’s no way to sort through all the options that are becoming available.  
According to the passage, Christine Rosen calls the iMedia revolution ego-casting because______.
选项 A、people show themselves in the media
B、people get their needs for media met
C、people can watch whatever they like
D、it is the invention of an individual
答案C
解析 事实细节题。根据Christine Rosen可定位到第六段第一句。该句提到，如果旧的媒体模式被称为广播的话，那么这种新现象可以称为自播(ego-casting)。第二句解释了原因，因为这种趋势完全是一种自我媒体，你可以在你想要的时间和地点得到你想要的东西。由此可知，这种革命可以称为自播是因为人们可以看他们喜欢的东西。[C]项的表述符合文义，故为答案。
转载请注明原文地址:https://www.kaotiyun.com/show/eTra777K
本试题收录于： 翻译硕士（翻译硕士英语）题库专业硕士分类
0

翻译硕士（翻译硕士英语）

专业硕士

相关试题推荐
随机试题
最新回复(0)