首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
自考
Brotherly Love Adidas and Puma have been two of the biggest names in sports shoe manufacturing for over half a century.
Brotherly Love Adidas and Puma have been two of the biggest names in sports shoe manufacturing for over half a century.
admin
2014-02-27
14
问题
Brotherly Love
Adidas and Puma have been two of the biggest names in sports shoe manufacturing for over half a century.
Since 1928 they have supplied shoes for Olympic athletes, World Cup-winning football heroes, Muhammad Ali, hip hop stars and rock musicians famous all over the world. But the story of these two companies began in one house in the town of Herzogenaurach, Germany.
Adolph and Rudolph Dassler were the sons of a shoe maker. They loved sport but complained that they could never find comfortable shoes to play in. Rudolph always said, "You cannot play sports wearing shoes that you’ d walk around town with. " So they started making their own sports shoes. In 1920 Adolph made the first pair of athletics shoes with spikes(钉), produced on the Dasslers’ kitchen table.
On 1st July 1924 they formed a shoe company, Dassler Brothers Ltd and they worked together for many years. The company became successful and it provided the shoes for Germany’ s athletes at the 1928 and 1932 Olympic Games.
But in 1948 the brothers argued. No one knows exactly what happened, but family members have suggested that the argument was about money or women. The result was that Adolph left the company. His nickname was Adi, and using this and the first three letters of the family name, Dassler, he founded Adidas.
Rudolph relocated across the River Aurach and founded his own company too. At first he wanted to call it Ruda, but eventually he called it Puma, after the wild cat. The famous Puma logo of the jumping cat has hardly changed since.
After the big split of 1948 Adolph and Rudolph never spoke to each other again and their companies have now been in competition for over sixty years. Both companies were for many years the market leaders, though Adidas has always been more successful than Puma. A hip hop group, Run DMC, has even written a song called "My Adidas" and in 2005 Adidas bought Reebok , another big sports shoe company.
The terrible family argument should really be forgotten, but ever since it happened, over sixty years ago, the town has been split into two. Even now, some Adidas employees and Puma employees don’ t talk to each other.
Adolph found his own shoe company called Puma.
选项
A、True
B、假
C、Not Given
答案
B
解析
查找细节信息。题干:阿道夫成立了自己的彪马鞋业公司。由关键词Adolph和Puma可定位到文中第5、6段。根据文中信息可知,两兄弟因争吵分家后,阿道夫成立了阿迪达斯公司,鲁道夫成立了后来的彪马公司。故题干陈述错误,本题选B项。
转载请注明原文地址:https://www.kaotiyun.com/show/Zb8R777K
本试题收录于:
英语(二)题库公共课分类
0
英语(二)
公共课
相关试题推荐
在VisualFoxPro中,查找学生表STUDENT中比所有北京(区号10)学生年龄都小的全部学生记录,显示姓名(XM)和出生年月(CSNY)字信息,区号的字段名为QH。请写出相关命令语句。
Weallknowthathumansaredamagingtheenvironment,butwhatcanwedoaboutit?Somepeoplearetryingtodotheirbittobemo
Howoftenonehearschildrenwishingtheyweregrownup,andoldpeoplewishingtheywereyoungagain.Eachagehasitspleasures
Heconsideredthatthechangewouldbe______(benefit)toherhealth.
Youshouldreduceyour______(speedy)afteryouareinthe______city.
In1620asmallsailboatnamedtheMayflowerleftEnglandfortheNewWorld.TheMayflowerheadedfortheJamestowncolony.Its
Computerization(计算机化)should______(able)ustocutproductioncostsbyhalf.
Self-EsteemandBodyImageHealthySelf-Esteem【T1】______Thishealthyattitudeallowsyoutoexploreotheraspectsofg
"TheTruthAboutPlastic"Ifyouknowwheretofindagoodplastic-freeshampoo,canyoutellJeanneHaegele?LastSeptember
"TheTruthAboutPlastic"Ifyouknowwheretofindagoodplastic-freeshampoo,canyoutellJeanneHaegele?LastSeptember
随机试题
下列选项中,不能作为商标构成要素的是()
下列有关抑癌基因的叙述,正确的是()
在蛇口工业公司与珠海建材公司购销合同纠纷仲裁过程中,申请人要求财产保全,即冻结被申请人银行存款55万元,或扣押、查封其等值财产。仲裁委员会对此申请采取下列哪些处理办法是不正确的?()
下列关于会计职业道德检查与奖惩的意义表述中,不正确的是()。
下列指标不反映企业偿付长期债务能力的是()。
表示男女在生物学方面的差异是()。
新民主主义革命时期,党内犯“左”倾错误的人提出“毕其功于一役”的主张,搞所谓的“无间断”革命,这种错误倾向实质上是
邮政编码是由6位数字组成的字符串,为邮政编码设置输入掩码,正确的是______。
TaskSheet:InitialPublicOffering(IPO):YourcompanyplanstohaveitsIPOintheShanghaiStockMarket。Youhavebeen
Completethenotesbelow.WriteNOMORETHANTWOWORDSforeachanswer.AgricultureandEnvironment(31)productio
最新回复
(
0
)