首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The most noticeable trend among today’s media companies is vertical integration--an attempt to control several related aspects o
The most noticeable trend among today’s media companies is vertical integration--an attempt to control several related aspects o
admin
2012-10-23
427
问题
The most noticeable trend among today’s media companies is vertical integration--an attempt to control several related aspects of the media business at once, each part helping the other. Besides publishing magazines and books, Time Warner, for example, owns Home Box office (HBO), Warner movie studios, various cable TV systems throughout the United States and CNN as well. The Japanese company Matsushita owns MCA Records and Universal Studios and manufactures broadcast production equipment.
To describe the financial status of today’s media is also to talk about acquisitions. The media are buying and selling each other in unprecedented numbers and forming media groups to position themselves in the marketplace to maintain and increase their profits. In 1986, the first time a broadcast network had been sold, two networks were sold that year--ABC and NBC.
Media acquisitions have skyrocketed since 1980 for two reasons. The first is that most big corporations today are publicly traded companies, which means that their stock is traded on one of the nation’s stock exchanges. This makes acquisitions relatively easy.
A media company that wants to buy a publicly owned company can buy that company’s stock when the stock becomes available. The open availability of stock in these companies means that anybody with enough money can invest in the American media industries, which is exactly how Rupert Murdoch joined the media business.
The second reason for the increase in media alliances is that beginning in 1980, the Federal Communications Commission (FCC) gradually deregulated the broadcast media. Before 1980, for example, the FCC allowed one company to own only five TV stations, five AM radio stations, and five FM radio stations; companies also were required to hold onto a station for three years before the station could be sold. The post1980 FCC eliminated the three-year rule and raised the number of broadcast holdings allowed for one owner. This trend of media acquisitions is continuing throughout the 1990s, as changing technology expands the market for media products.
The issue of media ownership is important. If only a few corporations direct the media industries in this country, the outlets for differing political viewpoints and innovative ideas could be limited.
The issue of media ownership is important because ______ .
选项
A、it affects the amount of money the stockholders will make
B、it decides whether we can have different aspects of the media
C、it concerns the channels through which to express opinions
D、it means that more and more people will hold onto only a few stations
答案
C
解析
在文章最后一段提到了所有权问题,提到了它重要的原因。它讲到:媒体所有权的问题非常重要,只要这个国家的传媒业被少数大型公司操纵,那么不同的政治观念和创新思想的表达就可能受到限制。可见,媒体所有权问题涉及到发表政治观念和创新思想的渠道。C项与文章的意思相符。
转载请注明原文地址:https://www.kaotiyun.com/show/Yb9O777K
0
考博英语
相关试题推荐
Itisnotforbiddentodreamofbuildingabetterworld,whichisbyandlargewhatthesocialsciencestrytohelpustodo.Ho
ThetwoclawsofthematureAmericanlobsteraredecidedlydifferentfromeachother.Thecrusherclawisshortandstout;thec
Anoldwomanwasbadlyhurtin______thepolicedescribeasanapparentlymotivelessattack.
Thereislittlequestionthatsubstantiallabor-marketdifferencesexistbetweenmenandwomen.Amongthemostresearcheddiffer
Customhasnotbeencommonlyregardedasasubjectofanygreatmoment.Theinnerworkingsofourownbrainswefeeltobeuniqu
TheCommissionfoundinstanceswherepoliceofficershadliedunderoath,______evidence,neglectedblackprisonersandwrongly
Likeotherblacksinthewesternhemisphere,the______majorityofAfricanAmericanswerebroughttoNorthAmericaasslavesbe
ItwasnotuntilmodernscholarshipuncoveredthesecretofreadingMiddleEnglishthatwecouldunderstandthatChaucer,farfr
Theyneedtomovetonewandlargeapartments.Doyouknowofany____onesinthisarea?
随机试题
证券分析师在执业中提出的建议和结论不得违背社会公共利益,不得对投资人或委托单位提供存在重大遗漏、虚假信息和误导性陈述的投资分析、预测或建议,这是证券分析师的()原则的内涵。
经过统计得到X2>X2/0.05结果,正确的结论是( )。
为减少和预防差错的发生,需要特别制定药品储存、调配处方和发药操作细则。承担往调剂室药品货架码放药品的药学人员一定要
如图7-39所示电路中电压u含有基波和三次谐波,基波角频率为104rad/s。若要求u1中不含基波分量而将u中的三次谐波分量全部取出,则C1应为()μF。
监管部门在市场约束中的作用在于()。
财政政策包括()。
在_____里,人的意识最清晰,最能集中注意,能够有意识地去完成一件事情。【】
根据所给资料,回答下列问题。根据国家统计局发布的《2013年国民经济和社会发展统计公报》,2013年全国进出口稳中有升。全年货物进出口总额258276亿元人民币,比上年增长7.6%。其中,出口137180亿元人民币,增长7.9%;进口121087
目前我国外汇管理体制基本上属于()。
TheCenterforEducationalProgress367MarketSt
最新回复
(
0
)