首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Why is every company so much interested in the process of customer satisfaction? The answer is rather simple—the customer purcha
Why is every company so much interested in the process of customer satisfaction? The answer is rather simple—the customer purcha
admin
2013-10-11
73
问题
Why is every company so much interested in the process of customer satisfaction? The answer is rather simple—the customer purchases the good or in other words gives monetary【C1】______ of the good he chooses. The more customers purchase—the better is for the company, as its capital growth.【C2】______the growth of the number of customers is【C3】______for each company.
As the level of satisfaction【C4】______from customer to customer, it is important for each company to have specific components of customer satisfaction in order to【C5】______ a mass satisfaction result. Proper components are the【C6】______of customers purchasing from a company and【C7】______ their purchase decision over again, as customer satisfaction and loyalty are the direct reflections of the brand loyalty factors, certain emotional【C8】______ or other external reasons. Measuring the level of customer’s satisfaction is rather hard and the results may be sufficiently【C9】______. Customer satisfaction constantly needs a target to be aimed at,【C10】______the " requirements " of the contemporary customer change from day to day.
【C11】______the "satisfaction" information is obtained by the means of either telephone or an Internet-survey. It【C12】______be noted that these two ways of obtaining information are the major marketing prediction【C13】______. Such surveys are rather accurate and reveal the customer loyalty of each【C14】______ company. Customer satisfaction measurements help the companies build their customer-strategies based on the strengths and the weak spots of each good that【C15】______it from obtaining high level of customer’s satisfaction and loyalty.【C16】______of the customer’s loyally revealed on the early stages of satisfaction measurements helps to【C17】______a good to a more corresponding market position.【C18】______ customer’s loyalty has one other important element【C19】______ is the knowledge of what customers think about the brand, the brand’s specific product and results【C20】______a correct marketing strategy decision-making.
【C18】
选项
A、Keeping
B、Tracking
C、Managing
D、Cultivating
答案
B
解析
动词辨析题。句意为:追踪调查客户的忠诚度还有另外一个很重要的因素,那就是是否了解客户对品牌和品牌旗下产品的看法,并由此做出正确的市场决策。本段提到通过电话和网络调查来获取客户关于产品满意度和品牌忠诚度的信息,这些调查是经常实施的,可见这是公司在对客户忠诚度进行“追踪”,故用tracking。了解客户的信息本身并不足以“保持”或“培养”其忠诚度,因此排除keeping和cultivating;而除了获取信息以外,文章并没有谈到如何对客户忠诚度进行“管理”,故排除managing。
转载请注明原文地址:https://www.kaotiyun.com/show/WsGK777K
0
专业英语四级
相关试题推荐
Fewpeoplecanlistentomusicthatismoreorlessfamiliarwithoutmovingtheirbody,______,somepartoftheirbody.
Bythe1980s,accordingtointernationalbutadmittedlyinconsistentdefinitionsofliteracy,aboutsevenoutoftenadultsint
Manystudentsownacompanybeforetheirgraduation.What’syouropiniononthisphenomenon?WriteonANSWERSHEETTWOacomp
Kenya’sforeignministersaysheisleavinghispostbecauseof
Mostearthquakesoccurwithintheupper15milesoftheearth’ssurface.Butearthquakescananddooccur【C1】______alldepthsto
Whatisthispassagemainlyabout?
Shouldgovernmentsspendmoremoneyonimprovingroadsandhighways,orshouldgovernmentsspendmoremoneyonimprovingpublic
AlthoughcustomerskeepcomplainingabouttheirPoorservice,they’vemadeno______.tomakeanyimprovement.
Theoldmanstillrememberthepersonsandevents______hemetwithduringWorldWarII.
1.______allourkindnesstohelpher,Sararefusedtolisten.
随机试题
以下不属于肾小管重吸收功能试验的是A.尿β2-微球蛋白测定B.磷的重吸收率测定C.滤过钠排泄分数测定D.葡萄糖最大重吸收量测定E.酚红排泄试验
好的核素图像应具备的条件,错误的是
腮腺区包块通常不做术前病理检查.而采取手术时做冰冻检查的主要原因是
关于建造师不予注册的说法,正确的是()。
根据我国出口收汇核销制度,企业在向银行结汇时必须提交核销单,否则银行不予核销。()
收购要约约定的收购期限不得少于()日,并不得超过()日。
Cyberspace,datasuperhighways,multi-media——forthosewhohaveseenthefuture,thelinkingofcomputers,televisionandtelephones
ItisgenerallyrecognizedintheworldthatthesecondGulfWarinIraqisacrucialtestofhigh-speedWeb.Fordecades,Ameri
下面说法中正确的是(47)。
(1)在考牛文件灾下有一个工程文件sjt3.vbp。程序的功能是通过键盘输入正整数到文本框中。在“除数”框架中选择一个单选按钮,然后单击“处理数据”命令按钮,将大于文本框中的正整数,并且能够被所选除数整除的5个数添加到列表框List1中,如图所示。在窗体文
最新回复
(
0
)