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  3. The American screen has long been a smoky place, at least since 1942’s, Now, Voyager, in which Bette Davis and Paul Henreid show

The American screen has long been a smoky place, at least since 1942’s, Now, Voyager, in which Bette Davis and Paul Henreid show

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问题     The American screen has long been a smoky place, at least since 1942’s, Now, Voyager, in which Bette Davis and Paul Henreid showed how to make a romantic deal over a pair of cigarettes. Today cigarettes are the most common onscreen: 75% of Hollywood films show tobacco use, according to a recent survey by the University of California, San Francisco.
    Audiences, especially kids, are taking notice. Recent studies have found that among children as young as 10, those exposed to the most screen smoking are up to 2.7 times as likely as others to pick up the habit. Worse, it’ s the ones from nonsmoking homes who are hit the hardest.
    Now the Harvard School of Public Health(HSPH)—the folks behind the designated-driver campaign—are pushing to get the smokes off the screen. "We’re in the business of preventing disease, and cigarettes are the No. 1 preventable cause," says Barry Bloom, HSPH’s dean. "A possible way to do it is to expose them to enough good examples." That’s why the designated-driver concept caught on in the 1980s, when Harvard and the ad agencies persuaded TV networks to slip the idea into their shows. "The idea appeared in 160 prime-time episodes over four years and drunk-driving fatalities fell 25% over the next three years."
    Harvard long believed that getting cigarettes out of movies could have as powerful an effect, but it wouldn’t be easy. Cigarette makers had a history of striking product-placement deals with Hollywood, and while the 1998 tobacco settlement prevents that, nothing stops directors from plugging smoking into scenes on their own.
    In 1999 Harvard began holding one-on-one meetings with studio executives trying to change that. Harvard’s advice was clear: Get the butts entirely out, or at least make smoking unappealing. A few films provide a glimpse of what a no-smoking—or low-smoking—Hollywood would be like. Such movies are hardly the rule, but the pressure is growing. Like smokers, studios may conclude that quitting the habit is not just a lot healthier but also a lot smarter.
It is hard to get cigarettes out of Hollywood mainly because_____.
选项 A、directors are reluctant to give up smoking scenes
B、cigarette makers are on good terms with Hollywood
C、there is still no relevant law to regulate the market
D、the designated-driver campaign doesn’t apply to Hollywood
答案A
解析 推断题。根据题干可定位至第四段。第四段第一句指出哈佛相信将吸烟镜头从电影中删去会产生效果，但不会那么容易。接下来的第二句就是说明不容易的原因，那就是，烟草制造商和好莱坞有着长期产品营销交易的历史，而且，虽然1998年的烟草协议禁止了这一点，还是有导演们自顾自地加入了吸烟镜头。由此可知正确答案为A，导演们不愿意放弃吸烟镜头。B有干扰性，原句是说烟草制造商和好莱坞有长期的交易历史，但并没有说两者关系好；C与原文相反，第二句指出1998年已经有协议来禁止这一点：D文中未提及。
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