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  3. Consumer Behavior A consumer is the ultimate user of a product or service. Consumer behavior essentially refers to how and w

Consumer Behavior A consumer is the ultimate user of a product or service. Consumer behavior essentially refers to how and w

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问题  
Consumer Behavior
    A consumer is the ultimate user of a product or service. Consumer behavior essentially refers to how and why people make the purchase decisions they do. / Marketers strive to understand this behavior / so they can better formulate appropriate marketing stimuli / that will result in increased sales and brand loyalty. / The science of evaluating and influencing consumer behavior is foremost / in determining which marketing efforts will be used and when.
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答案 Consumer Behavior A consumer is the ultimate user of a product or service. Consumer behavior essentially refers to how and why people make the purchase decisions they do. / Marketers strive to understand this behavior / so they can better formulate appropriate marketing stimuli / that will result in increased sales and brand loyalty. / The science of evaluating and influencing consumer behavior is foremost / in determining which marketing efforts will be used and when.
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