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Attn: Research Staff As part of our initiative to engage more vigorously with our consumers, we have decided to conduct a nu
Attn: Research Staff As part of our initiative to engage more vigorously with our consumers, we have decided to conduct a nu
admin
2012-04-26
43
问题
Attn: Research Staff
As part of our initiative to engage more vigorously with our consumers, we have decided to conduct a number of focus groups over the next couple of weeks. Participants in the focus groups will provide feedback on issues such as our branding, our new range of products, and our prices. We hope this research work will generate a lot of ideas that we can then use to improve our products and boost sales. However, in order to run the events smoothly, we need some of you to volunteer your services.
The focus groups will run in the evenings, from 7 pm to 9 pm. Given time constraints, we hope to run five tables concurrently each evening. We will need a facilitator and a transcriber at each table, which is where you come in. We hope that you will make the most of this interesting opportunity.
The facilitator’s main tasks are to keep the conversation on track and make sure everyone in the group is contributing. Accordingly, facilitators need to have excellent interpersonal skills. Transcribers, on the other hand, will be responsible for recording the focus group participants’ ideas and suggestions. Therefore, transcribers require good listening skills and the ability to take lots of notes quickly. If you feel you are suited to either of these roles, please email Jenny Richards at
j.richards@aveno.com
to let her know.
What is NOT indicated about the focus groups?
选项
A、They will be facilitated by employees.
B、They will be recorded on devices.
C、They will be held in the evenings.
D、They will be used to generate ideas.
答案
B
解析
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