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  3. When you are writing business letters, you need to notice the following tips: Limit Them to One Page By definition, busines

When you are writing business letters, you need to notice the following tips: Limit Them to One Page By definition, busines

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问题     When you are writing business letters, you need to notice the following tips:
Limit Them to One Page
    By definition, business letters should be short and to the point, preferably one page in length.Studies have found that busy business people do not like to read beyond the first page, and will actually delay reading longer letters.
Keep Them Formal and Factual
    Generally speaking, the tone and content of business letters should be formal and factual.Feelings and emotion do not have a place in business letters.
Carefully Plan Your Letter
    Before writing the letter, take a few minutes to list all of the specific points you need to cover.Remember, the purpose of the letter is to tie up all of the details on the subject at hand, so that more letters won’t have to be written back and forth.
Be Customer Friendly
    When writing directly to customers, always focus on their needs and wishes.Think in their way and imagine what it would be like receiving your letter.
Use Non-discriminatory Language
    Make sure that you avoid language that is specific to gender, race or religion in all business letters, either to other businesses or to customers.For example,use "workforce" instead of "manpower", or "chairperson" rather than "chairman".
                            Tips for Writing a Business Letter
Length: 1) Be【R1】______and to the point
        2) One page is preferred
Contents: 1) Be【R2】______and factual
          2)【R3】______the points before writing
Purpose: To【R4】______all of the details
Requirements: 1) Always focus on customers’needs and wishes
              2) Think in customers’way
Language: Avoid language that is specific to【R5】______
【R2】
选项
答案formal
解析 根据文章第二个小标题以及该小标题下第一句可知，商务信函的语气和内容要正式和真实，题干中已给出factual，故空格处应填入formal。
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