2. 考研
  3. Tropical rain pounds on the roof of a cavernous warehouse near Jakarta, Indonesia’s capital. Inside , youngsters in orange T-shi

Tropical rain pounds on the roof of a cavernous warehouse near Jakarta, Indonesia’s capital. Inside , youngsters in orange T-shi

admin2018-06-28  24
问题    Tropical rain pounds on the roof of a cavernous warehouse near Jakarta, Indonesia’s capital. Inside , youngsters in orange T-shirts haul around clothes, luggage and electrical goods for Lazada, an e-commerce firm, which has just moved in. The 12,000 square metre space is three times the size of the old one, but it already looks full. Three years ago Lazada’s entire stock filled a storeroom the size of a studio flat, recalls Magnus Ekbom, its twenty-something boss in Indonesia.
   Internet shopping accounts for less than 1 % of all purchases in South-East Asia—a region twice as populous as America, where the proportion is nearly 10%. But surging smartphone use and a broadening middle class mean the market is set to multiply; perhaps five fold by 2018,reckons Frost & Sullivan, a consulting firm. Since it launched in 2012 Lazada has laid claim to six South-East Asian countries, largely unchallenged by e-commerce giants such as Amazon of the United States, Alibaba of China and Rakuten of Japan. It may soon have to fight them for its territory.
   Lazada was created by Rocket Internet, a Berlin-based investor that helps out startups designed to dominate emerging markets. Rocket still holds a 24% stake, though Lazada has now raised more than $ 600m from investors including Tesco, a British grocer, and Temasek, a Singaporean sovereign-wealth fund. These deals appear to value it at about $ 1.3 billion, which could well make it South-East Asia’s dearest technology firm.
   Like other Rocket companies, Lazada is run by a group of young European emigrants, plucked from finance and consulting. It seems ready to stomach years of losses. In the first half of 2014—the only recent period for which results are available—it lost $ 50m before interest and tax, on revenues of $ 60m.
   Again like other Rocket companies, its critics say it is just a copycat, in this case a mere clone of Amazon. Lazada’s bosses say such charges underestimate the sophistication and ambition required to succeed in places such as Thailand, Indonesia, the Philippines and Vietnam. Online marketing is trickier there than in America or Europe, because locals use a much wider variety of search and social-media sites. The region’s diversity means constant adjustment of online portals to suit local languages and cultures. It also means battling a hotch-potch of customs rules.
According to Frost & Sullivan, online shopping market in Southeast Asia may______.
选项 A、attract e-commerce giants
B、benefit the middle class
C、double in a few years
D、be greatly expanded
答案D
解析 细节题。根据Frost&Sullivan定位到第二段第四行；而online shopping market in Southeast Asia对应该段第一句。答案句为第二句：But surging smartphone use and a broadening middle class mean the market is set to multiply；perhaps five fold by 2018，reckons Frost&Sullivan，a consulting firm．其中the market指的就是online shopping market in SoutheastAsia：故答案关键为：the market is set to multiply；perhaps five fold by 2018…该句大意为“这个市场势必会扩大，到2018年将扩大5倍”。与答案句接近的选项是[D]be greatly expanded“大大扩张”。选项[A]attract e-commerce giants“吸引电商巨头”；[B]benefit the middle class“有利于中产阶级”；[C]double in a few years“在几年内翻倍”；这三个选项均与答案句无法同义替换，故排除。
转载请注明原文地址:https://www.kaotiyun.com/show/5N6Z777K
0

考研英语一

相关试题推荐
随机试题
最新回复(0)