首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
• Read the article below about credit card in America, and the questions on the opposite page. • For each question 13--18, mark
• Read the article below about credit card in America, and the questions on the opposite page. • For each question 13--18, mark
admin
2010-01-22
65
问题
• Read the article below about credit card in America, and the questions on the opposite page.
• For each question 13--18, mark one letter (A, B, C, or D) on your Answer Sheet for the answer you choose.
HOW THE CREDIT CARD CAPTURED AMERICA
The proliferation of platinum American Express cards in the 1980s spawned rumors of an ultimate, highly exclusive, never publicized "Black Card". Carried by billionaires, it reportedly allowed holders to demand private shopping sprees at the world’s most exclusive shops and to summon helicopters in the middle of Sahara. American express vehemently denies the existence of such a charge card. But the persistence of the myth suggests the social importance credit cards have for so many Americans. As one business writer puts it, "to have one’s credit cards canceled is now akin to being excommunicated by the medieval church."
America’s love affair with the credit card began in 1949, when businessman Frank X. McNamara finished a meal in a New York restaurant and then discovered he had no cash. In those days, gasoline and store charge cards were common, but cash was standard for almost everything else. The embarrassed McNamara called his wife, who rushed over to bail him out. His predicament gave him the idea for Diners Club. Within a year some 200 people carried the world’s first multi-use credit card.
The problem was to persuade enough people to carry the cards. Diners Club turned to promotions. It gave away a round-the-world trip on a popular television show. The winners charged their expenses and made it "from New York to New York without a die in their pockets".
Banks, sensing among less affluent a pent-up desire to spend, began issuing cards of their own. The first to turn a profit was Bank of America’s Bank Americard. Bankers from all over the country descended on its California headquarters to learn the secret of its success--so many that in 1966 Bank Americard, today known as Visa, began forming alliances with banks outside the state. The Bank Americard network soon faced a competitor when Wells Fargo Bank joined with 77 others to create what became Master Charge. After scooping up 1.3 million more "Everything Card" holders from what was then First National City Bank, Master Charge--today’s Master Card--became for a while the biggest bank card in the country.
Five million holiday credit-card shoppers would have created a bonanza for the banks, but in the rush to market, the hanks had been less than cautious in assembling their lists. Some families received 15 cards. Dead people and babies got cards. Even a dachshund named Alice Griffin was sent one that promised she would be welcomed as a "preferred customer" at Chicago’s finest restaurants.
Hundreds of Chicagoans discovered they could use or sell a car they "found", and by law, the person whose name appeared on it was liable for the charges--even if he or she had never requested or received the card.
When the prime rate hit 20% in 1981, the banks found that consumers didn’t mind paying rates of 18--22% on their credit-card balance. High interest rates helped attract new players into the credit-card area, including sears’ Discover Card and Visa. Airlines, car and insurance companies, even long-distance phone companies allied themselves with banks to offer credit cards. Experts estimate there are from 15, 000 to 19, 000 different cards available in the country.
Of course, credit cards have not only replaced cash for many purposes, but also in effect have created cash by making it instantly available virtually everywhere. The credit-card advance is becoming as ubiquitous as the automated teller machine.
Which of the following statements suggests the carelessness of the banks?
选项
A、Alice Griffin got a card.
B、Credit card shoppers had created a bonanza for the bank.
C、Many Chicagoans could use the card they found.
D、Chicago’s finest restaurants had a policy of "preferred customers".
答案
A
解析
转载请注明原文地址:https://www.kaotiyun.com/show/DusO777K
本试题收录于:
BEC中级阅读题库BEC商务英语分类
0
BEC中级阅读
BEC商务英语
相关试题推荐
Readthistexttakenfromanarticleaboutaccounting.Choosethebestsentencetofilleachofthegaps.Foreachgap(9-14),m
Readthetextbelowabouthowtoformagoodmanager.Inmostofthelines(41-52)thereisoneextraword.Itiseithergrammat
Readthearticlebelowaboutmonopoly.ChoosethecorrectwordtofilleachgapfromA,B,CorD.Foreachquestion(21-30),ma
Readthefollowingarticleaboutcultureinbusinessnegotiationandthequestions.Foreachquestion(15-20),markoneletter(
Readthefollowingarticleaboutcultureinbusinessnegotiationandthequestions.Foreachquestion(15-20),markoneletter(
ReadthearticlebelowaboutMCC.ChoosethecorrectwordtofilleachgapfromA,B,CorD.Foreachquestion(21-30),markon
Readthearticlebelowaboutacompany.ChoosethecorrectwordtofilleachgapfromA,B,CorD.Foreachquestion(21-30),m
ASeparateLegalEntityAuniquefeatureofacompanyisthat,nomatterhowmanyindividualshaveboughtsharesinit,itistr
HowtoapproachReadingTestPartOne•InthispartoftheReadingTestyoumatcheightstatementswithfiveshorttexts.•Fir
HowtoapproachReadingTestPartOne•InthispartoftheReadingTestyoumatcheightstatementswithfiveshorttexts.•Fir
随机试题
国际化的化工企业一般采取【 】
A.沉香散B.八正散C.柴胡疏肝散D.逍遥丸癃闭之肝郁气滞证,治宜当选
关于IP荧光体层的厚度,正确的是
紫外线灯紫外光强度检查,紫外光强度:≥70μW/cm2,用紫外光强度仪检测紫外线灯的紫外线光强度,检测距离和频率为
通过测量可以估计左心室后负荷的是
女,60岁,右眼发作性胀痛1年,胀痛可自行缓解。本次就诊检查视力:右0.5,左0.8,眼压:右19mmHg左20mmHg,房角:右窄Ⅳ左窄川。应做何种检查以帮助诊断
法人可以作为股份有限公司的发起人,经公司登记机关核准,自然人也可以作为股份有限公司的发起人。()
航空旅客意外伤害保险属于()。
新中国成立后,奉行独立自主的和平外交政策,具体阐述包括()。
有以下程序:#include<stdio.h>intf(intx);main(,){intn=1,m;m=f(f(f(n)));printf("%d\n",m);
最新回复
(
0
)